A communication plan is an action roadmap that marketers and PR managers use to establish how, when, where, and why a company will deliver strategic information. A strategic communication plan defines objectives, messages, audiences, channels, tasks, responsibilities, and delivery dates to ensure the strategy's success.

First of all, define the purpose of your communication plan. Determine your target audience, why you are communicating with them, what tone you use, how often and in what form you communicate. Determine content types for communicating and which channels will be used to communicate your message. From there, use a communication plan template to map out your strategy, assign tasks and deadlines, and track your plan's success.

A strategic communication plan template will help you identify your target audience, strengthen team collaboration, consolidate all strategy information in one place, and quantify objectives.

You're not alone. We know that starting a communication plan can be a bit overwhelming. And that's where this communication plan template puts on its hero's cape and comes to your rescue. Starting with this Collato template is the easiest and most effective way to get your plan up and running. You will be able to deliver your key messages to the right audience through the right channels at the right time. The wheel is already invented; you just have to get it rolling.